Why organic cotton?

Cotton and the textile industry

The textile industry has become one of the most polluting activities today and the consumption of cotton is one of the major causes. This material, which is a large part of our clothing, consumes enormous amounts of water resources for its cultivation. Conventional cotton production is also responsible for the use of about 24% of pesticides worldwide - according to the World Health Organization - as well as topping the list for several other chemicals. At the same time, one of the favored strategies to limit the environmental impact of cotton cultivation and industrial use seems to be organic cotton, so what is organic cotton and how favorable would it be as an ecological material and choice to adopt in the textile industry?

% of pesticide used by the cotton production
Affect of the chemicals use on cotton on workers
% of fresh water used to produce cotton

What is organic cotton and how is it different from conventional?

Organic cotton is cotton that is produced according to specific organic farming standards. Its cultivation completely excludes the use of insecticides and chemicals, and the use of genetically modified seeds in the process is also prohibited. Furthermore, the production of organic and ecological cotton is also subject to certain principles and practices that must be adopted and it is not only a matter of replacing chemical agricultural inputs with natural elements.

One of the key standards is to naturally manage the fertility of the cultivated soils as well as the nutrition of the plants. Some of the practices adopted in this regard are the use of organic fertilizers, the rationalization of water use - more than 5,000 liters of water are needed to produce a single kilo of conventional cotton - and the planning of crops according to anti-erosion management.

A second standard concerns the use of natural solutions in the fight against crop diseases and pests. This includes continuous monitoring and observation of crops and a preventive biological strategy against insect pests.

What are the advantages of organic cotton?

Protect the environnement

Organic cotton contributes to the protection of the environment: The cultivation of organic cotton contributes greatly to the maintenance of biodiversity - no type of pesticide is used - and good soil fertility. Organic cotton consumes much less water, up to 50% less compared to conventional cotton, and energy.

Means better working conditions

for textile workers and farmers: The use of organic cotton improves working conditions for all employees involved in the manufacturing process, as they are less exposed to the risk of contamination by often oncogenic chemicals. Similarly, with organic cultivation, farmers no longer need to invest in insecticides which are both costly and detrimental to sustainable and ecological agriculture.

Merino wool is natural


During the production process, unlike conventional cotton, no chemicals are used for bleaching and dyeing. Organic cotton fibers are bleached with hydrogen peroxide and dyed using carcinogen-free dyes.

Organic cotton, therefore, limits the risk of chronic, dermatological, or respiratory diseases that may result from contact with pesticides and chemicals.

The fabric benefits

Merino wool is breathable fabric


merino wool is 6 time stronger then cotton


Merino resistant to odors

No bad odors


Merino wool is soft, the benefit of merino wool


Moisture contrôle